The signature shoe in La Roca Village opens a shop of ephemeral and 100% recyclable, dedicated to children and inspired by the soccer universe.
Munich opens in December his first Pop Up Store in La Roca Village. In this new boutique you will find the lines Mini Munich Acropol Mini, Mini Munich Velcro, Velcro and Acropol Baby Mini Goal.
The shoes are hanging on balloons inflated with helium, which allows them to return to its original location once you have played with him or has been used to examine the desired model. The inspiration for this new children’s pop-up is also reflected in the illustrations of the characters on the walls.
Another major feature of this ephemeral space is designed as a 100% recyclable pallet-based storage that come directly from the factory and returned to be reused later.
The design, manufacture and assembly of this store Pop-up has been done in a few weeks and will be dismantled in its entirety after a short period of time, for this reason were chosen especially recyclable and reusable materials for construction.
The pop-up trend is inspired by the 50 happenings, events in which the artists involved the audience, take advantage of unoccupied spaces or mobile to communicate the essence of the brand and create emotions.